by admin | Jan 15, 2025 | Video Marketing
I was a teacher during the pandemic, which meant I had to become a pro at creating explainer videos — fast. If I could have gotten away with it, I would have hired someone to make my videos. That was out of the question as a teacher with a limited (okay, non-existent)...
by admin | Jan 7, 2025 | Video Marketing
Creating a viral marketing video isn‘t easy, but it isn’t impossible. Furthermore, viral video marketing doesn’t always require a big-budget video since more and more consumers are starting to value authenticity over staged content. If you want to go viral in...
by admin | Dec 24, 2024 | Video Marketing
With 91% of businesses leveraging video and consumers preferring video over all other forms of content, you can’t afford to miss out. While we all know lots of video marketing is used in the B2C space, it can be equally effective in the B2B space if properly leveraged...
by admin | Dec 17, 2024 | Video Marketing
It’s hard to ignore the fact that video is now a leading trend for marketing teams. I mean, even LinkedIn has jumped on the bandwagon by prioritizing video content (now, whether or not you agree with that, it is a conversation for another day, but I digress). The...
by admin | Nov 28, 2024 | Video Marketing
I love using videos for marketing — and today’s apps make producing video content easier than ever. Better yet, there’s a place for all types of video — highly-produced, live-streamed, and long- or short-form. Whatever video production tips or techniques you use, your...
by admin | Nov 23, 2024 | Video Marketing, Youtube Marketing
Despite the rise in popularity of short-form video, I was surprised to discover that YouTube sees the highest usage among social media platforms by video marketers, surpassing TikTok and Instagram. According to HubSpot Blog research, YouTube was the most successful...
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