by admin | Mar 11, 2022 | Uncategorised
Your company’s value proposition is the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor. So how do you actually write a value proposition statement that’s strong enough to lift...
by admin | Mar 11, 2022 | Uncategorised
Conditional formatting is a feature in Google Sheets in which a cell is formatted in a particular way when certain conditions are met. The formatting can include highlighting, bolding, italicizing – just about any visual changes to the cell. Just as it can be done for...
by admin | Mar 10, 2022 | Uncategorised
Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor. Content governance keeps your relationship with your customers thriving, and allows...
by admin | Mar 10, 2022 | Uncategorised
Finding qualified candidates to fill your open positions can be challenging. Job posting sites claim to make the process easy by connecting you with hundreds if not thousands of potential employees. But having such a large pool of candidates can be overwhelming. Just...
by admin | Mar 10, 2022 | Uncategorised
One of my favorite movies is “School of Rock,” which also happens to be one of 2003’s best films. In the movie, Jack Black poses as a substitute teacher at a private school, and, after noticing the students are musically talented, he turns the...
by admin | Mar 10, 2022 | Uncategorised
If you’re anything like me, you take about four minutes choosing a filter for your Instagram photo, and about four hours deciding on a caption. Worst of all, after much creative effort and advice from friends, I’m usually barely able to write a caption...
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