by admin | Aug 24, 2022 | Uncategorised
Did you know that the first video published on YouTube was only 18-seconds long? While short-form content on YouTube isn’t new, it does have a new name: Shorts. Launched in 2021, Shorts is YouTube’s answer to TikTok, Instagram Reels, and other viral video...
by admin | Aug 24, 2022 | Uncategorised
If you’re sitting at your desk staring at your to-do list and you have no idea where you should start, you need to apply the Pareto Principle, otherwise known as the 80/20 Rule. The Pareto Principle, or the 80/20 Rule, is a common principle used across various...
by admin | Aug 23, 2022 | Uncategorised
YouTube is the internet’s second largest search engine, meaning that advertisers have significant potential when it comes to reaching audiences and driving conversions. In this post, discover essential YouTube advertising statistics you need to know in 2022....
by admin | Aug 23, 2022 | Uncategorised
To be honest, Gen Z can feel like foreign territory to all. Even myself, born in 2001. Although I’m smack in the middle of the TikTok, middle-part wearing generation, I don’t always fully understand the trends we start, stop, or totally cancel. Even though...
by admin | Aug 23, 2022 | Uncategorised
TikTok just announced a new feature in its Ads Manager platform, which allows advertisers to customize their attribution window for better tracking and performance. Let’s break down how the attribution manager works, how to access it, and the benefits of using it....
by admin | Aug 20, 2022 | Uncategorised
In the early days of YouTube, there weren’t a whole lot of YouTubers or brands creating content on the platform, so it was much easier for content creators to stand out. Fast forward to 2022, and there are now roughly 15 million active content creators on...
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