by admin | Nov 27, 2024 | Holiday Marketing
The holidays are pretty much here, and my head is still spinning from how fast 2024 went by. And if you‘re a marketer, your head may also be spinning trying to figure out this year’s holiday shopping trends. You needn‘t worry; I’ve got you covered with insights from...
by admin | Nov 26, 2024 | Holiday Marketing, Marketing Strategy
You know how I know I’m in the right field? While most people are excited about holiday decorations, foods, music, parties, and deals this time of year, I’m excited about — holiday marketing. Holiday campaigns are arguably your brand’s biggest chance of the year to...
by admin | May 15, 2024 | Holiday Marketing, Social Media Marketing
Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day? There are so many observance days worldwide that we, as marketers, can use to share content relevant to our industries. But odds are, you probably don’t acknowledge these days until...
by admin | Nov 17, 2023 | Holiday Marketing
Throughout the holiday season, we at Google have annually watched shoppers move between 4 distinct mindsets, or what we call the ‘4Ds:’ deliberate, deal-seeking, determined, and devoted. What are these four Ds? Starting in July, consumers are deliberate, thoughtfully...
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