by admin | Oct 24, 2024 | Artificial Intelligence
I write for a living. While I love allowing creative work space to breathe, grow, and develop, deadlines don‘t allow me the luxury of writer’s block. At some point in the project timeline, I‘ve got to get moving beyond that blank page. It doesn’t happen often, but...
by admin | Oct 24, 2024 | Social Media Strategy
Welcome to The Perspective, a series where HubSpotters weigh in on the latest business and marketing trends. “We are not your mom’s Facebook.” This bold statement was passed around at Facebook’s event for younger creators in NYC earlier this summer. As the social...
by admin | Oct 24, 2024 | writing
Recently, a good friend came to me for advice on hiring. She was unsure how to start looking for content writing talent. And, honestly, even as someone in the industry for about 12 years, I can say she was right to be a little lost. Content writing can mean many...
by admin | Oct 23, 2024 | Uncategorised
“An obsession with quality” is what I wish 12-year-old me had… but alas, I ended up with boatloads of Forever 21 T-shirts. As it turns out, quality really does matter. Our master today — Emily Kramer, a marketer, investor, and advisor for B2B growth-stage...
by admin | Oct 23, 2024 | Artificial Intelligence
Marketers are often asked to do more with less. I’ve been there too. I’ve battled the constant pressure to juggle multiple campaigns, track their performance, and present insight-packed reports. This process is overwhelming, time-consuming, and riddled with...
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